• Marketing

Empowering Orthodontists to Grow, Lead, and Thrive in a Changing Industry: People + Practice Nominated at the Netty Awards

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Netty Awards

People + Practice, by Dr. Leon Klempner and Amy Epstein, is nominated for the Best Industry Podcast Series at the Netty Awards for their groundbreaking show, The Golden Age of Orthodontics. This podcast is transforming the way orthodontists approach business, marketing, and technology strategy. By offering actionable insights tailored to the unique needs of private practice orthodontists, the show has become a leading voice in orthodontic business education. With a deep focus on digital transformation and patient-first strategies, The Golden Age of Orthodontics has established itself as an essential resource for orthodontists seeking to thrive in an ever-evolving industry.

Innovation and Differentiation

What sets The Golden Age of Orthodontics apart is its laser focus on bridging the gap between advanced business strategy and the practical needs of private practice orthodontists. Unlike many dental podcasts that concentrate on clinical topics or general industry news, this podcast zeroes in on topics like AI integration, value-based branding, digital advertising, and enhancing patient experience. Hosted by Dr. Leon Klempner, a practicing orthodontist, and Amy Epstein, a seasoned marketing strategist, the show delivers relevant, enterprise-level thinking tailored to local execution.

The podcast’s unique value lies in its ability to distill complex industry shifts into easily digestible and actionable insights. It fosters a community of engaged listeners—orthodontists, consultants, vendors, and academic leaders—who look to the podcast for its thought leadership on orthodontic business strategy in the digital age. With high listener retention and widespread recognition, The Golden Age of Orthodontics has created a trusted space for future-focused professionals in a highly competitive and rapidly changing market.

Measurable Impact and Success

Since its launch, The Golden Age of Orthodontics has made a significant impact in the orthodontic industry, accumulating nearly 1.3 million total views and downloads across over 65 episodes. The podcast consistently ranks among the top shows focused on orthodontic business strategy, showcasing its broad influence and credibility. The growth of the podcast is not only reflected in its impressive download numbers but also in the enthusiastic feedback from listeners, who regularly cite the show’s relevance and practical value.

The podcast has become a go-to resource for orthodontists seeking to improve their business strategies and stay ahead of industry trends. Its impact is demonstrated not only through the audience’s engagement but also by the way it drives conversations and adoption of new ideas within the orthodontic field. Whether discussing AI tools, patient acquisition strategies, or cybersecurity threats, each episode equips orthodontists with the knowledge they need to grow their practices and adapt to the evolving dental landscape.

Creative Elements and Execution

The creative execution behind The Golden Age of Orthodontics is a key reason for its success. Each episode is meticulously crafted to provide value in an accessible, engaging format. The hosts’ father-daughter dynamic brings a unique blend of generational perspective and deep industry knowledge, creating a conversational tone that resonates with listeners. This balance of professional insight and relatable discussion makes the content approachable while retaining its credibility.

The podcast’s format combines long-form interviews with curated “special episodes” that dive deep into industry innovations and real-time shifts. This structure not only keeps the content fresh but also ensures that every episode is packed with actionable insights. Additionally, the show maintains a cohesive visual identity across all platforms—audio, video, and social media—reinforcing its professional, trustworthy brand. The strategic storytelling and clean production values make each episode both enjoyable and educational, ensuring high listener retention and fostering word-of-mouth growth.

Overall Excellence and Industry Advancement

The Golden Age of Orthodontics exemplifies excellence in digital education by offering a podcast that fills a vital gap in the orthodontic industry. In a field where clinical care is the primary focus, this podcast provides orthodontists with the tools they need to navigate the business and technological aspects of running a successful practice. It makes complex topics—like AI integration, digital marketing ROI, and in-house aligner production—accessible, actionable, and relevant to private practice owners.

The podcast’s success is evident not only in its growing audience but also in its influence on industry conversations. Featuring some of the most influential voices in orthodontics, The Golden Age of Orthodontics sparks discussions that drive innovation and the adoption of new tools and strategies. By setting a new standard for specialty-specific education, the podcast is redefining what it means to offer professional development in a digital age. Its polished production, strategic content design, and unique host dynamic elevate it as a model for modern, niche educational media.

About People + Practice: Dr. Leon Klempner and Amy Epstein

People + Practice: Dr. Leon Klempner and Amy Epstein are the founders of The Golden Age of Orthodontics, a podcast dedicated to helping private practice orthodontists thrive in a digital-first world. By combining their expertise in orthodontics and marketing strategy, they offer a unique resource for orthodontic professionals seeking to grow, lead, and adapt to the changing dental landscape.

About the Netty Awards

The Netty Awards are a prestigious awards program that honors top leaders and companies across various industries in the digital age. With over 100 unique categories and a longstanding track record as one of the most trusted organizations in the industry, the Netty Awards celebrate achievements in Design, Social Media, Influencers & Creators, Web, Advertising & PR, and Apps & Software. Recently featured in USA Today for their Top Agencies List, the Netty Awards are recognized as one of the most trusted agency directories for decision-makers.

2025 Awards

Celebrating achievement in the digital age.