Netty Awards Crown Click Intelligence for Stellar Local SEO Success with Orting Animal Hospital

Click Intelligence has garnered the esteemed ‘Best Local SEO Campaign (Washington)’ title at this year’s Netty Awards for their outstanding work with Orting Animal Hospital. This victory not only underscores their expertise in local SEO but also highlights their innovative approach and significant contributions to the digital marketing landscape. With a year-over-year increase of 1,000 visits and substantial improvements in keyword rankings, the campaign’s success is a testament to Click Intelligence’s prowess in SEO.

Innovation and Differentiation

What makes Click Intelligence’s campaign for Orting Animal Hospital truly stand out is their tailored, strategic approach that addresses the specific needs of local pet owners in Orting, Washington. By focusing on crafting unique, location-specific content for ‘Vets near me’ pages, they managed to capture organic traffic and enhance local relevance significantly. Their ability to adapt and proactively tackle challenges, such as rectifying data collection inaccuracies and addressing duplicate content issues, ensured the campaign’s robustness and credibility. Furthermore, the shift from broad keyword tracking to a more focused approach, particularly in Bonney Lake, WA, resulted in increased organic search visibility and outshining competitors. Leveraging new location pages and optimizing title tags further enhanced visibility and captured relevant traffic, setting the campaign apart for its creativity, effectiveness, and long-term strategic focus.

Measurable Impact and Success

The measurable impact of Click Intelligence’s campaign is evident in the substantial improvements in keyword ranking positions tracked using Rank Ranger. For instance, the search term “Local Vet” leaped from #5 to #2, resulting in significant local traffic. In Bonney Lake, keywords like “Vets Bonney Lake” soared from #7 to #2, capturing 390 monthly searches, while “Bonney Lake Vet” moved from #8 to #2, attracting 260 searches monthly. This targeted campaign not only improved rankings but also led to a considerable organic traffic increase from 2022 to 2023. Impressively, Orting Animal Hospital saw around 250 new customers per month, which is a 35% increase – in stark contrast to the typical 5-10% growth rate for mature clinics. These metrics underscore the campaign’s effectiveness in achieving its objectives, markedly enhancing local visibility, and attracting relevant search traffic.

Creative Elements and Execution

The creative elements of the campaign were pivotal to its success. Click Intelligence optimized title tags for targeted location pages, ensuring they ranked highly for location-specific terms. These titles were crafted to highlight the convenience of the clinic’s location for local pet owners, enhancing both search visibility and user engagement. Their creativity also shined through in the creation of original, location-specific content that emphasized the accessibility and benefits of the clinic for pet owners in the region. This customer-centric content not only boosted search rankings but also fostered trust and engagement with the target audience, showcasing Click Intelligence’s commitment to providing valuable, relevant information tailored to the local community’s needs.

Overall Excellence and Industry Advancement

Click Intelligence’s work with Orting Animal Hospital exemplifies excellence in digital marketing and SEO, demonstrating how strategic, well-executed local SEO campaigns can yield significant results and foster industry growth. Their consistent improvement of keyword rankings, resulting in increased organic traffic and visibility, highlights their adept use of tools like Rank Ranger to bolster their client’s online presence. Their proactive problem-solving approach, addressing issues such as data inaccuracies and duplicate content, further showcases their commitment to accuracy and enhancing user experience. By setting new standards for effective SEO campaigns and crafting tailored content for each location, they have continually outpaced competitors and delivered exceptional results.

About Click Intelligence

Click Intelligence, a prominent digital marketing agency based in the UK, specializes in delivering bespoke SEO solutions that drive tangible results. Their team of experts excels in combining technical proficiency with innovative strategies to help businesses achieve their digital marketing goals. Renowned for their comprehensive approach and commitment to excellence, Click Intelligence continues to set benchmarks in the digital marketing arena.

About the Netty Awards

The Netty Awards are a prestigious awards program that honors top leaders and companies across various industries in the digital age. With over 100 unique categories and a longstanding track record as one of the most trusted organizations in the industry, the Netty Awards celebrate achievements in Design, Social Media, Influencers & Creators, Web, Advertising & PR, and Apps & Software. Recently featured in USA Today for their Top Agencies List, the Netty Awards are recognized as one of the most trusted agency directories for decision-makers.