Virdee’s Innovation in Hotel Tech Garners Best PropTech Award at the Netty Awards

In a landmark recognition at this year’s Netty Awards, Virdee clinched the title for Best PropTech Innovation with its groundbreaking Virdee Virtual Reception. This technology redefines guest experiences by merging convenience with modern technology, allowing hotel visitors to bypass traditional check-in processes and dive straight into their stay with unprecedented ease.

Innovation and Differentiation

Virdee Virtual Reception transforms the first touchpoint guests have with a hotel. Unlike traditional methods, this platform uses a seamless integration of mobile and kiosk-based interfaces that interact flawlessly with existing hotel systems. This integration eliminates manual tasks typically required of hotel staff, setting Virdee apart as a leader in hospitality technology. Particularly innovative is their custom solution for Great Wolf Lodge, which replaced traditional key cards with wristband RFID keys, enhancing guest convenience and security.

Measurable Impact and Success

The effectiveness of Virdee’s solutions is evident in its impressive metrics. At Great Wolf Lodge, the technology facilitated almost 100,000 check-ins last year alone. With a 25% check-in conversion rate and a 98% success rate for wristband functionality, the system not only enhances guest satisfaction but also significantly reduces the operational load on staff. This efficiency is mirrored at a major Las Vegas casino and the newly opened LivAway Suites, further demonstrating the scalable impact of Virdee’s innovations across different types of properties.

Creative Elements and Execution

Initially envisioned as a mobile-only solution, Virdee adapted to include a kiosk option to address the diverse needs of all hotel guests, highlighting their flexibility and client-focused approach. The design of the kiosk itself was kept simple and elegant, avoiding the industrial look of typical machines and instead opting for a more inviting ‘sexy’ appearance, as frequently noted at industry trade shows.

Overall Excellence and Industry Advancement

Virdee is not just a software provider but a visionary force pushing the hotel industry forward. By enabling properties to go deskless, Virdee is setting new standards in the sector, showing that technological advancement is not only about upgrading hardware but also about enhancing the human experience in hospitality. Their ongoing developments, like the Room Ready notifications and Remote Assistance, continue to break new ground, ensuring that both guests and hotel operators can enjoy a more streamlined, enjoyable hospitality experience.

More about Virdee

Virdee stands as a technological innovator focused on revolutionizing the interaction between hotels and their guests. Through their advanced platform, they have consistently demonstrated a commitment to improving both operational efficiency and customer satisfaction, making them a noteworthy leader in the property technology landscape.

More about the Netty Awards

The Netty Awards are a prestigious awards program that honors top leaders and companies across various industries in the digital age. With over 100 unique categories and a longstanding track record as one of the most trusted organizations in the industry, the Netty Awards celebrate achievements in Design, Consulting, Digital Marketing, Web, Advertising & PR, and Tech. Recently featured in USA Today for their Top Agencies List, the Netty Awards are recognized as one of the most trusted agency directories for decision-makers.